International brand cooperation model! Shell and FAW liberation again cooperation

Liberation J7

"The long-changing oil replacement technology developed by Shell and Liberation, including 100,000 kilometers of engines and 200,000 kilometers of oil change for transmissions and axles, is used to liberate the latest J7 models. Shell has completely benchmarked European automobile manufacturing. The corresponding technical standards of ACEA are completely benchmarked against the standards of Europe's leading heavy-duty truck products. We are willing to support and liberate to achieve the vision and mission of liberating China's first and world-class products. Regarding cooperation with Liberation, Ms. Tang Mingran, Vice President of Global Business of Shell Group and President of China Lubricant Business, said that as one of the world's leading energy companies, Shell Lubricants relies on leading technology, rich product lines and services, and customized Customer solutions have ranked first in the world for 12 consecutive years. Shell values ​​innovation and values ​​its partnership with its business partners to create value for its partners. FAW Liberation is one of Shell's important customers in China. On the road of product innovation, liberation is the same as Shell, “never stop”. It is understood that the research work behind the J7 cooperation, Liberation and Shell has set up a joint scientific research team. Shell uses its professional lubricant laboratory in Hamburg, Europe, as well as overseas top lubricant experts, and jointly developed J7. Long oil change, high efficiency, energy saving, green and environmentally friendly lubricant products. In addition, Shell and Liberation are simultaneously developing related products for the higher energy conservation and emission reduction requirements of the “National Six” emission standards.

Tang Mingran, Vice President of Shell Lubricants

The cooperation between FAW Jiefang and Shell began in 2015 with the launch of the “100,000 km” long oil change product, which is the first time in the industry to achieve a long maintenance cycle of 100,000 km long oil change for trucks, boxes and bridges. Established the benchmark of the industry. In 2016, the two sides launched the “Worry-Free” program and cooperated in technology, products and marketing. In 2017, based on the concept of common care for truck drivers, the two sides launched the “Liberation·Shell House” to provide better oil change service and rest space for drivers. It has covered 23 provinces so far. In 2018, Shell introduced a 200,000-kilometer long oil change. The boxes and bridges can reach 200,000 km of long oil change and are used to liberate the latest J7 models. In addition, another important achievement of the cooperation between the two parties is the annual “Caoyou Daren Competition”. Not long ago, Tang attended the final ceremony of the Truck Daren Competition in Changchun. At the meeting, Mr. Hu Hanjie, Chairman of FAW Jiefang, gave Shell awarded the "Strategic Cooperation and Innovation Marketing" award. "We still feel very proud, because Shell is the industry leader in the global sales for 12 consecutive years in the field of lubricants. Liberation is a leader in the domestic heavy truck industry and has a long history. It is new in the future and can keep up with the times. Our cooperation is not only in innovation, marketing, but also in the concept of care for the card friends. Shell cherishes our strategic partnership and hopes that our cooperation Being able to get stronger and stronger, go longer and deeper."

Hu Hanjie, Chairman of FAW Jiefang and Tang Mingran, Vice President of Shell Lubricants

With the rapid development of e-commerce and logistics, extending the maintenance cycle of vehicles and increasing the attendance rate of vehicles has become one of the most concerned needs of logistics enterprises, fleets and owners. At the same time, the after-sales service of commercial vehicles and the care for the driver groups are also the domestic market. The most need for improvement, therefore, the cooperation between Shell and FAW liberation not only provides economic protection to the logistics industry stakeholders to provide maximum protection, allowing users to obtain real high returns, but also to use reliable products and services. , won the user's recognition and good reputation.

Looking forward to the future cooperation, Tang said that as far as Shell itself is concerned, to reflect the concept of “rooting China and serving China”, it is inseparable from the development of high-quality partners with China. Liberation has been in a relatively international platform. To build products that can be connected with the world, we must become partners with international first-class suppliers, and build the domestic comprehensive and comprehensive international product strength. As a century-old international company, Shell can provide outstanding resources such as excellent research and development capabilities and expert teams. The two top companies have a strong product and service concept, strong strength and complement each other, which has established a solid foundation for long-term cooperation between the two parties. In the face of the future, based on the existing cooperation, Shell will jointly liberate and jointly explore digital, online and offline communications, and actively integrate third-party resources to better serve the Chinese transportation industry and serve A large group of truck drivers.

Shell and FAW liberation again cooperation

Excellent market performance has proved that the deep strategic cooperation between FAW Jiefang and Shell not only helps to optimize the adjustment of product structure and market structure, reduce maintenance costs in the logistics industry, achieve environmental protection, energy conservation and emission reduction, but also create more replicable classic models. Establish a new model of cooperation between foreign companies and central enterprises, achieve superposition, aggregation, multiplier effect, and create greater value for the society.

Exercise Bikes

Best Exercise Bikes,Exercise Bikes For Sale,Fitness Bike,Spinning Bike

Foshan Laijian Fitness Equipment Co., Ltd. , https://www.fullgymequipment.com