Targeting high-end commercial truck upstart “qilong†into the market
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According to the latest news from Beijing automakers, Beijing Qilong, a high-end commercial truck, has officially accepted the booking on the same day and will be officially listed in May this year.
"Qilong" products are high-end trucks newly developed by Beijing Automobile Manufacturing Factory on the basis of flag bell light trucks. In recent years, the “qilong†product newly launched by the Beijing Automobile Manufacturing Plant has passed the excellent quality and advanced technology of the flag light truck. In order to cater to the aesthetic needs and consumption characteristics of the target group, it has been in appearance, function, and comfort. Have improved.
The brand new “Balloon†launched by the Beijing Automobile Manufacturing Plant includes two cab ranges of 1800mm and 2000mm width, which are placed in the two fine molecular markets of light trucks and China Cards. The first ones to be launched were 4.25 meters of narrow-body light trucks, 4.25 meters of wide-body light trucks and 6.2 meters of wide-body cards, and other models were gradually introduced to the market. The estimated price was between 60,000 and 120,000 yuan, making them in the competition. Has a certain price advantage.
Through thorough and thorough analysis of the market, the Beijing Automobile Manufacturing Company has positioned Qilong to a precise target audience: Qi Long, which focuses on the “professional, practical, generous, economical, and durable†brand image, and its products are positioned as “high-end logistics trucks. Medium-sized commercial vehicle." The Beijing automakers are striving to combine the value of products with the revenue of users. It is believed that this effort will be recognized by the market and the users.
The listing of “Qilong†will enable the brand image of Beijing Auto Manufacturing Factory to be further shaped and improved in the domestic market. At present, the Beijing Automobile Manufacturing Plant owns three major series of SUVs/SUVs, commercial vehicles and modified cars/special vehicles, Lu Ba, traditional vehicles, light trucks, light passengers, pickups, warriors, knights, and eight special-purpose vehicles, and over 150 products. The variety of product lines, the best-selling products, bulk exports abroad, and bulk supply of military each year. Its deep brand influence and historical role in the development of domestic autos will effectively enhance the market competitiveness of Qilong trucks. At the same time, the addition of Qilong will help Beijing Automotive Manufacturing Factory to build a more complete and complete product line to further meet the diverse needs of consumers at home and abroad.
